A taxonomy of information technology-enhanced pricing strategies
| Year of publication: |
2008
|
|---|---|
| Authors: | Dixit, Ashutosh ; Whipple, Thomas W. ; Zinkhan, George M. ; Gailey, Edward |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 1897731. - Vol. 61.2008, 4, p. 275-284
|