Advertising and the World Wide Web
Year of publication: |
1999
|
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Other Persons: | Schumann, David W. (contributor) |
Publisher: |
Mahwah, NJ : Erlbaum |
Subject: | Werbung | Internet | Kongress | Bloomfied Hills <Mich., 1996> |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Zeff, Robbin, (1999)
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Werbung im Internet : Grundlagen, Einsatz und Perspektiven
Thomas, Gregor, (1997)
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The Internet advertising report
Meeker, Mary, (1997)
- More ...
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Employing a dramaturgical lens to the interpretation of brand online social networking
Lim, Heejin, (2019)
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History of consumer psychology
Schumann, David W., (2008)
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Anitsal, Ismet, (2007)
- More ...