Advertising as Information for Ranking E-Commerce Search Listings
Year of publication: |
[2021]
|
---|---|
Authors: | Yang, Joonhyuk ; Sahni, Navdeep S. ; Nair, Harikesh |
Publisher: |
[S.l.] : SSRN |
Subject: | Electronic Commerce | E-commerce | Werbung | Advertising | Ranking-Verfahren | Ranking method | Suchmaschine | Search engine | Informationsverhalten | Information behaviour | Online-Handel | Online retailing |
Extent: | 1 Online-Ressource (32 p) |
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Series: | |
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments August 17, 2021 erstellt |
Other identifiers: | 10.2139/ssrn.3895782 [DOI] |
Classification: | M37 - Advertising ; D82 - Asymmetric and Private Information ; D83 - Search, Learning, Information and Knowledge ; C93 - Field Experiments |
Source: | ECONIS - Online Catalogue of the ZBW |
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