Advertising frames and the legitimation of the armed American woman
Year of publication: |
2024
|
---|---|
Authors: | Huff, Aimee Dinnin ; Burkhardt, Brett C. ; Barnhart, Michelle |
Published in: |
Journal of macromarketing. - Thousand Oaks, Calif. : Sage, ISSN 1552-6534, ZDB-ID 2068181-1. - Vol. 44.2024, 1, p. 153-177
|
Subject: | gun advertising | women gun owners | armed self-defense | American gun culture | market legitimation | Werbung | Advertising | Waffenrecht | Gun law | Waffe | Weapon | Frauen | Women | Rüstungsgüter | Military goods |
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