Advertising media : creative planning in media selection
Year of publication: |
1957
|
---|---|
Authors: | Brown, Lyndon O. ; Lessler, Richard S. ; Weilbacher, William M. |
Publisher: |
New York, Ny : Ronald Pr. Co. |
Subject: | Marktwerbung | Vereinigte Staaten | Mediensektor | Media industries | Kreativität | Creativity | Werbung | Advertising | Werbeträger | Advertising media | Werbeplanung | Advertising planning | Kommunikationsmedien | Communication media | Werbewirtschaft | Advertising industry |
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