Advertising progress : American business and the rise of consumer marketing
Pamela Walker Laird
| Year of publication: |
1998
|
|---|---|
| Authors: | Laird, Pamela Walker |
| Publisher: |
Baltimore : John Hopkins Univ. Pr. |
| Subject: | USA | Werbung | Geschichte 1865-1920 |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 479 S. : Ill. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| ISBN: | 0-8018-5841-0 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004222362