Advertising worldwide : advertising conditions in selected countries ; with 83 tables
Ingomar Kloss (Ed.). With contributions by M. Abe ...
| Year of publication: |
2001
|
|---|---|
| Other Persons: | Kloss, Ingomar (contributor) ; Abé, Makoto (contributor) |
| Publisher: |
Berlin [u.a.] : Springer |
| Subject: | Werbewirtschaft | Internationalisierung | Werbemarkt | Internationaler Vergleich |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] ; Description [digitool.hbz-nrw.de] |
| Extent: | X, 292 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 3-540-67713-5 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004709104