Extent:
XII, 307 S.
Ill., graph. Darst.
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook
Language: German
Notes:
Literaturverz. S. 292 - 301
ISBN: 3-486-24713-1
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10000647831