Affiliated marketing
M. Tolga Akçura
| Year of publication: |
2010
|
|---|---|
| Authors: | Akçura, M. Tolga |
| Published in: |
Information systems and e-business management : ISeB. - New York, NY [u.a.] : Springer, ISSN 1617-9846, ZDB-ID 2069863-X. - Vol. 8.2010, 4, p. 379-394
|
| Subject: | Marketingmanagement | Marketing management | Strategische Allianz | Strategic alliance | Electronic Commerce | E-commerce | Wettbewerbsvorteil | Competitive advantage | Preistheorie | Price theory |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008668862