Age-Related Differences in Responses to Emotional Advertisements
Year of publication: |
2005
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Authors: | Williams, Patti ; Drolet, Aimee |
Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Chicago, Ill : Univ. of Chicago Press, ISSN 0093-5301, ZDB-ID 1886861. - Vol. 32.2005, 3, p. 343-354
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