Agri-food enterprises and relationship marketing during COVID-19 : a primary data research through commitment-trust theory
Nikolaos Apostolopoulos, Alexandros Kakouris, Panagiotis Liargovas, Dimitrios Petropoulos, and Eleni Anastasopoulou
| Year of publication: |
2024
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|---|---|
| Authors: | Apostolopoulos, Nikolaos ; Kakouris, Alexandros ; Liarnkobas, Panagiōtēs ; Petropoulos, Dimitrios ; Anastasopoulou, Eleni |
| Published in: |
Journal of international food & agribusiness marketing. - Philadelphia, Pa. : Routledge, Taylor & Francis Group, ISSN 1528-6983, ZDB-ID 2091244-4. - Vol. 36.2024, 1, p. 3-22
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| Subject: | Agri-food enterprises | commitment-trust theory | COVID-19 | food sector | relationship marketing | Beziehungsmarketing | Relationship marketing | Coronavirus | Agroindustrie | Agro-industry | Ernährungsindustrie | Food industry |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/08974438.2023.2183300 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014514533