AI strategy for sales and marketing : connecting marketing, sales and customer experience
Year of publication: |
2022
|
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Authors: | King, Katie |
Publisher: |
2022: London : Kogan Page |
Subject: | Beziehungsmarketing | Relationship marketing | Absatz | Sales | Künstliche Intelligenz | Artificial intelligence |
Extent: | xi, 274 Seiten Illustrationen |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | Includes bibliographical references and index |
ISBN: | 978-1-3986-0202-1 ; 978-1-3986-0200-7 ; 978-1-3986-0201-4 |
Source: | ECONIS - Online Catalogue of the ZBW |
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