An agenda for service research at the base of the pyramid
Heiko Gebauer; Javier Reynoso
| Year of publication: |
2013
|
|---|---|
| Authors: | Gebauer, Heiko ; Reynoso, Javier |
| Published in: |
Journal of service management. - Bingley : Emerald, ISSN 1757-5818, ZDB-ID 2491767-9. - Vol. 24.2013, 5, p. 482-501
|
| Subject: | Base of pyramid | Bibliographic method | Inclusive business | Research priorities | Service management | USA | United States | Niedrigeinkommen | Low income | Geschäftsmodell | Business model |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010196056