An alternative format for the elevator pitch
Year of publication: |
February 2016
|
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Authors: | McCollough, Michael A. ; Devezer, Berna ; Tanner, George |
Published in: |
The international journal of entrepreneurship and innovation. - London : Sage Publishing, ISSN 1465-7503, ZDB-ID 2006757-4. - Vol. 17.2016, 1, p. 55-64
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Subject: | elevator pitch | entrepreneurship education | entrepreneurship pedagogy | Entrepreneurship | Entrepreneurship approach | Betriebswirtschaftsstudium | Graduate business education | Unternehmensgründung | Business start-up | Gründungsausbildung | Entrepreneurship education | Führungskräfteentwicklung | Leadership development |
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