An analysis of students' knowledge and choice criteria in retail bank selection in sub-Saharan Africa: The case of Ghana
Year of publication: |
2011
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Authors: | Narteh, Bedman ; Owusu-Frimpong, Nana |
Published in: |
The international journal of bank marketing : IJBM. - Bradford : Emerald, ISSN 0265-2323, ZDB-ID 3952770. - Vol. 29.2011, 5 (26.7.), p. 373-398
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