An assessment of marketing thought ¬& [and] practice
Year of publication: |
1982
|
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Other Persons: | Walker, Bruce James (contributor) |
Published in: |
Educators' conference proceedings. - Chicago, Ill. : Assoc., ISSN 0888-1820, ZDB-ID 610452-6. - Vol. 1982
|
Publisher: |
Chicago, Ill. |
Subject: | Marketing | Kongress | Chicago <Ill., 1982> |
Extent: | XIII, 465 S. |
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Series: | Series / American Marketing Association. - Chicago, Ill.. - Vol. 48 |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Konferenzschrift |
ISBN: | 0-87757-158-9 |
Source: |
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