Mobilität und Marketing : wie und warum das Marketing mobil wird
Wissenschaftliche Gesellschaft für Innovatives Marketing e.V. Hermann Diller (Hrsg.)
| Year of publication: |
2009
|
|---|---|
| Other Persons: | Diller, Hermann (contributor) |
| Institutions: | Wissenschaftliche Gesellschaft für Innovatives Marketing (contributor) |
| Publisher: |
Nürnberg : Wiss. Ges. für Innovatives Marketing |
| Subject: | Marketingmanagement | Marketing management | Mobilkommunikation | Mobile communications | Trend | Marketing | Mobile Telekommunikation | Kongress |
| Description of contents: | Table of Contents [gbv.de] |
| Published items: |
8 hits in ECONIS - Online Catalogue of the ZBW
|
| Extent: | XII, 98 S. Ill., graph. Darst. 30 cm |
|---|---|
| Series: | Marketingforschung aktuell. - Nürnberg : Wiss. Ges. für Innovatives Marketing, ZDB-ID 2115238-X. - Vol. [Bd. 14] |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
| Language: | German |
| Notes: | Literaturangaben |
| ISBN: | 978-3-933286-44-4 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003819372