An evaluation of SERVQUAL and patient loyalty in an emerging country context
Year of publication: |
2010
|
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Authors: | Lonial, Subhash ; Menezes, Dennis ; Tarim, Mehves ; Tatoğlu, Ekrem ; Zaim, Selim |
Published in: |
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence. - Abingdon, Oxfordshire : Routledge, ISSN 1478-3363, ZDB-ID 2101779-7. - Vol. 21.2010, 7/8, p. 813-827
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Subject: | Dienstleistungsqualität | Service quality | Messung | Measurement | Beziehungsmarketing | Relationship marketing | Krankenhaus | Hospital | Faktorenanalyse | Factor analysis | Strukturgleichungsmodell | Structural equation model | Türkei | Turkey |
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