An Examination of Corporate Image Advertising in the Oil and Gas Industry
Year of publication: |
2021
|
---|---|
Authors: | Loveland, Karen A. ; Smith, Katherine Taken ; Smith, Murphy |
Publisher: |
[S.l.] : SSRN |
Subject: | Gaswirtschaft | Gas industry | Erdölindustrie | Oil industry | Werbung | Advertising | Firmenimage | Corporate reputation |
Extent: | 1 Online-Ressource (23 p) |
---|---|
Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Oil, Gas & Energy Quarterly, 2019, 67(4), 649-662 |
Classification: | L71 - Mining, Extraction, and Refining: Hydrocarbon Fuels ; M31 - Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
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