An exploration into the factors driving working professionals buying small cars
Year of publication: |
February 2018
|
---|---|
Authors: | Swar, Biranchi Narayan |
Published in: |
Global business review. - New Delhi [u.a.] : Sage, ISSN 0972-1509, ZDB-ID 2004354-5. - Vol. 19.2018, 1, p. 175-186
|
Subject: | Automobile manufacturer | buying behaviour | small car | factor analysis | working professionals | Konsumentenverhalten | Consumer behaviour | Kfz-Industrie | Automotive industry | Kraftfahrzeug | Motor vehicle | KMU | SME |
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