An exploratory study of procurement strategies for multi-item RFQs in B2B markets : antecedents and impact on performance
Year of publication: |
2011
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Authors: | Schoenherr, Tobias ; Mabert, Vincent A. |
Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 20.2011, 2, p. 214-234
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Subject: | procurement strategies | environmental conditions | purchase performance | industrial buyer behavior | survey research | Beschaffung | Procurement | Lieferantenmanagement | Supplier relationship management | B-to-B-Marketing | Business-to-business marketing | Lieferkette | Supply chain | Performance-Messung | Performance measurement |
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