An identity perspective on coopetition in the craft beer industry
Year of publication: |
2018
|
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Authors: | Mathias, Blake D. ; Huyghe, Annelore ; Frid, Casey J. ; Galloway, Tera L. |
Published in: |
Strategic management journal. - New York, NY [u.a.] : Wiley, ISSN 1097-0266, ZDB-ID 1478912-7. - Vol. 39.2018, 12, p. 3086-3115
|
Subject: | coopetition | market categories | oppositional identity | qualitative research | reciprocity | Koopetition | Coopetition | Brauerei | Brewery | Bier | Beer | Persönlichkeitspsychologie | Personality psychology | Unternehmenskooperation | Inter-firm cooperation | Qualitative Methode | Qualitative method |
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