An in-depth case study on the role of industrial design in a business-to-business company
Year of publication: |
2013
|
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Authors: | Valencia, Ana ; Person, Oscar ; Snelders, Dirk |
Published in: |
Journal of engineering and technology management : JET-M. - Amsterdam [u.a.] : Elsevier, ISSN 0923-4748, ZDB-ID 1027164-8. - Vol. 30.2013, 4, p. 363-383
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Subject: | Industrial design | Management | New product development | Business-to-business | Lieferantenmanagement | Supplier relationship management | Produktgestaltung | Product design | Produktentwicklung | Produktmanagement | Product management |
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