An investigation into critical service determinants of customer to business (C2B) type product returns in retail firms
Year of publication: |
2016
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Authors: | Ahsan, Kamrul ; Rahman, Shams |
Published in: |
International journal of physical distribution & logistics management : IJPD & LM. - Bingley : Emerald Publishing Limited, ISSN 0960-0035, ZDB-ID 184279-1. - Vol. 46.2016, 6/7, p. 606-633
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Subject: | Product returns | Analytic hierarchy process | Australian retail firms | Returns service determinants | Einzelhandel | Retail trade | Australien | Australia | Produktivität | Productivity | Kundenservice | Customer service | AHP-Verfahren | AHP approach | Beziehungsmarketing | Relationship marketing | Dienstleistungssektor | Service industry |
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