An overall probability of winning heuristic for complex risky decisions : choice and eye fixation evidence
Year of publication: |
2014
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Authors: | Venkatraman, Vinod ; Payne, John W. ; Huettel, Scott A. |
Published in: |
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology. - Amsterdam [u.a.] : Elsevier, ISSN 0749-5978, ZDB-ID 629198-3. - Vol. 125.2014, 2, p. 73-87
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Subject: | Risky choice | Risky choice models | Eye tracking | Process measures | Strategies | Heuristics | Adaptive decision making | Experiment | Entscheidung | Decision | Entscheidung unter Risiko | Decision under risk | Heuristik | Theorie | Theory | Risiko | Risk |
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