An overall probability of winning heuristic for complex risky decisions: Choice and eye fixation evidence
Year of publication: |
2014
|
---|---|
Authors: | Venkatraman, Vinod ; Payne, John W. ; Huettel, Scott A. |
Published in: |
Organizational Behavior and Human Decision Processes. - Elsevier, ISSN 0749-5978. - Vol. 125.2014, 2, p. 73-87
|
Publisher: |
Elsevier |
Subject: | Risky choice | Risky choice models | Eye tracking | Process measures | Strategies | Heuristics | Adaptive decision making |
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