Analysis for marketing decisions
James H. Donnelly; John M. Ivancevich
| Year of publication: |
1970
|
|---|---|
| Authors: | Donnelly, James H. ; Ivancevich, John M. |
| Publisher: |
Homewood, Ill. : Irwin |
| Subject: | Betriebswirtschaftliche Einfu§ hrungsschriften | Vereinigte Staaten | Absatzpolitik | Absatzplanung | Absatzorganisation | Absatztechnik | Marketingmanagement | Marketing management | Marketing | Theorie | Theory | Marktforschung | Market research | Entscheidung | Decision |
| Extent: | 397 S 8° |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Bibliogr. n. d. einz. Kap. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014449496