Analysis of e-commerce adoption in Ulaanbaatar, Mongolia
Urandelger Gantulga, Burmaa Sampil, Avirmed Davaatseren
Year of publication: |
2021
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Authors: | Gantulga, Urandelger ; Sampil, Burmaa ; Davaatseren, Avirmed |
Published in: |
Journal of international trade & commerce. - Seoul, South Korea : Korea International Trade Research Institute, ISSN 1738-8112, ZDB-ID 2920574-8. - Vol. 17.2021, 1, p. 67-80
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Subject: | Attitude | E-Commerce Adoption | Intention | Mongolia | Personal Innovativeness | Perceived Usefulness | Self-efficacy | Mongolei | Electronic Commerce | E-commerce | Online-Handel | Online retailing | Innovationsakzeptanz | Innovation adoption | Konsumentenverhalten | Consumer behaviour | Innovationsdiffusion | Innovation diffusion | Persönlichkeitspsychologie | Personality psychology |
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