Analyzing customer value using conjoint analysis: the example of packaging company
Andrus Kotri
| Year of publication: |
2006
|
|---|---|
| Authors: | Kotri, Andrus |
| Publisher: |
Tartu : Tartu Univ. Press |
| Subject: | Kundenwert | Customer value | Conjoint-Analyse | Conjoint analysis | Verpackungswirtschaft | Packaging industry | Estland | Estonia |
| Extent: | 38 S. graph. Darst. |
|---|---|
| Series: | Working paper series / University of Tartu, Faculty of Economics and Business Administration. - Tartu : Tartu Univ. Press, ISSN 1406-5967, ZDB-ID 2472290-X. - Vol. 46 |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Arbeitspapier ; Working Paper ; Graue Literatur ; Non-commercial literature |
| Language: | English |
| Notes: | Internetausg.: http://www.mtk.ut.ee/orb.aw/class=file/action=preview/id=207676/febawb46.pdf |
| ISBN: | 9949-11-479-9 |
| Classification: | Wirtschaftsentwicklung, Wirtschaftsstruktur: Allgemeines |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003416325