Animosity and switching intention : moderating factors in the decision making of Chinese ethnic diners
Year of publication: |
2019
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Authors: | Kim, Jong-Hyeong |
Published in: |
The Cornell hospitality quarterly. - Thousand Oaks, Calif. : Sage, ISSN 1938-9663, ZDB-ID 2381244-8. - Vol. 60.2019, 2, p. 174-188
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Subject: | ethnic restaurants | political animosity | political dispute | localization | CSR | switching intention | Ethnische Gruppe | Ethnic group | Konsumentenverhalten | Consumer behaviour | Gastronomie | Restaurant industry | China | Corporate Social Responsibility | Corporate social responsibility |
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