Another Look at the Impact of Reference Information on Consumer Impressions of Nutrition Information
Year of publication: |
1996
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Authors: | Barone, Michael J. ; Rose, Randall L. ; Manning, Kenneth C. ; Miniard, Paul W. |
Published in: |
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan. - Chicago, Ill. : American Marketing Association, ISSN 0743-9156, ZDB-ID 831633. - Vol. 15.1996, 1, p. 55-62
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