Antecedents for success of e-commerce platforms : an investigative approach
Asif Ali, Gowhar Rasool and Anjali Pathania
| Year of publication: |
2017
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|---|---|
| Authors: | Ali, Asif ; Rasool, Gowhar ; Pathania, Anjali |
| Published in: |
International journal of information technology and management : IJITM. - Genève : Inderscience Enterprises, ISSN 1461-4111, ZDB-ID 2262721-2. - Vol. 16.2017, 4, p. 376-390
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| Subject: | information systems | e-commerce platforms | user experiences | critical success factors | Erfolgsfaktor | Success factor | Electronic Commerce | E-commerce | Digitale Plattform | Digital platform | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Informationssystem | Information system | Betriebliches Informationssystem | Business intelligence system |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011891046