Examining the context-specific reasons and adoption of artificial intelligence-based voice assistants : a behavioural reasoning theory approach
Year of publication: |
2023
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Authors: | Anayat, Shaista ; Rasool, Gowhar ; Pathania, Anjali |
Published in: |
International journal of consumer studies. - Oxford [u.a.] : Wiley-Blackwell, ISSN 1470-6431, ZDB-ID 2141394-0. - Vol. 47.2023, 5, p. 1885-1910
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Subject: | artificial intelligence | behavioural reasoning theory | consumer adoption behaviour | consumer reasoning process | voice assistants | Künstliche Intelligenz | Artificial intelligence | Konsumentenverhalten | Consumer behaviour |
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