Antecedents of brand loyalty : an empirical study in mobile telecom sector
Kanwal Kapil; Sheeba Kapil
| Year of publication: |
2010
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|---|---|
| Authors: | Kapil, Kanwal ; Kapil, Sheeba |
| Published in: |
International journal of Indian culture and business management. - Genève : Inderscience Enterprises, ISSN 1753-0806, ZDB-ID 24227663. - Vol. 3.2010, 1, p. 1-22
|
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10009885519