Antecedents of international pricing adaptation and export performance
Year of publication: |
2008
|
---|---|
Authors: | Sousa, Carlos M. P. ; Bradley, Frank |
Published in: |
Journal of world business : JWB. - Greenwich, Conn. [u.a.] : JAI Press, ISSN 1090-9516, ZDB-ID 1382307-3. - Vol. 43.2008, 3, p. 307-320
|
Subject: | Preismanagement | Pricing strategy | Internationales Marketing | International marketing | Export | Portugal |
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