Anticipating a service experience
Year of publication: |
2011
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Authors: | Harrison, Mary P. ; Beatty, Sharon E. |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 64.2011, 6, p. 579-585
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Subject: | Konsumentenverhalten | Consumer behaviour | Dienstleistungsqualität | Service quality | Beschwerdemanagement | Complaint management | Entscheidung unter Risiko | Decision under risk |
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