Applying pricing and revenue management in the golf industry : key challenges
Year of publication: |
2014
|
---|---|
Authors: | Pekgün, Pelin ; Uyar, Emrah ; Garner, Bob |
Published in: |
Journal of revenue and pricing management. - Basingstoke : Palgrave Macmillan, ISSN 1476-6930, ZDB-ID 2114191-5. - Vol. 13.2014, 6, p. 470-482
|
Subject: | golf | pricing optimization | revenue management | demand forecasting | tee-sheet optimization | Revenue-Management | Revenue management | Preismanagement | Pricing strategy | Nachfrage | Demand | Prognoseverfahren | Forecasting model |
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