APPLYING RECOGNITION OF EMOTIONS IN SPEECH TO EXTEND THE IMPACT OF BRAND SLOGAN RESEARCH
Year of publication: |
2007
|
---|---|
Authors: | Chien, Charles S ; Wang, Wan-Chen ; Moutinho, Luiz ; Cheng, Yun-Maw ; Pao, Tsang-Long ; Chen, Yu-Te ; Yeh, Jun-Heng |
Published in: |
Portuguese Journal of Management Studies. - Instituto Superior de Economia e Gestão (ISEG). - Vol. XII.2007, 2, p. 115-132
|
Publisher: |
Instituto Superior de Economia e Gestão (ISEG) |
Subject: | brand slogan | recognition of emotions | speech recognition | machine learning |
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