Assortment planning for vertically differentiated products
Xiajun Amy Pan; Dorothée Honhon
| Year of publication: |
2012
|
|---|---|
| Authors: | Pan, Xiajun Amy ; Honhon, Dorothée |
| Published in: |
Production and operations management : an international journal of the Production and Operations Management Society. - Hoboken, NJ : Wiley-Blackwell, ISSN 1059-1478, ZDB-ID 1108460-1. - Vol. 21.2012, 2, p. 253-275
|
| Subject: | assortment planning | vertical differentiation | quality | pricing | Produktqualität | Product quality | Produktdifferenzierung | Product differentiation | Sortiment | Retail assortment | Theorie | Theory | Produktgestaltung | Product design |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009542264