Atmospherics on tour operators' websites : website features that stimulate emotional response
Year of publication: |
2010
|
---|---|
Authors: | Björk, Peter |
Published in: |
Journal of vacation marketing : an international journal. - London : Sage, ISSN 1356-7667, ZDB-ID 1352663-7. - Vol. 16.2010, 4, p. 283-296
|
Subject: | Tourismusmarketing | Tourism marketing | Website | Emotion | Konsumentenverhalten | Consumer behaviour | Reisevermittler | Travel agency |
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