Attitude and its role in SME internationalisation : why do firms commit to advanced foreign market entry modes?
Richard Game, Gerhard Apfelthaler
| Year of publication: |
2016
|
|---|---|
| Authors: | Game, Richard ; Apfelthaler, Gerhard |
| Published in: |
European journal of international management : EJIM. - Genève [u.a.] : Inderscience Enterprises, ISSN 1751-6757, ZDB-ID 2416808-7. - Vol. 10.2016, 2, p. 221-248
|
| Subject: | SME internationalisation | international entrepreneurship | foreign market entry mode | attitude | KMU | SME | Globalisierung | Globalization | Internationaler Markteintritt | International market entry | Multinationales Unternehmen | Transnational corporation |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011617794