Attitude measurement for marketing strategies
G. David Hughes
| Year of publication: |
1971
|
|---|---|
| Authors: | Hughes, George David |
| Publisher: |
Glenview, Ill. [u.a.] : Scott, Foresman |
| Extent: | XI, 177 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Source: |
Persistent link: https://www.econbiz.de/10004389129