Attitude Toward Globalization and Country-of-Origin Evaluations: Toward a Dynamic Theory
Year of publication: |
2008
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Authors: | Suh, Taewon ; Smith, Karen |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 10346193. - Vol. 21.2008, 2, p. 127-140
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