Attracting and retaining staff : the role of branding and industry image
Year of publication: |
2014
|
---|---|
Authors: | Wallace, Michelle ; Lings, Ian ; Cameron, Roslyn ; Sheldon, Neroli |
Published in: |
Workforce development : perspectives and issues. - New York : Springer, ISBN 981-10-1332-2. - 2016, p. 19-36
|
Subject: | Personalmarketing | HR marketing | Mitarbeiterbindung | Employee retention | Karriereplanung | Career development | Firmenimage | Corporate reputation |
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