Employer branding aids in enhancing employee attraction and retention
Year of publication: |
2020
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Authors: | Ahmad, Asad ; Khan, Mohammed Naved ; Haque, Md Asadul |
Published in: |
Journal of Asia Pacific business. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1528-6940, ZDB-ID 2113041-3. - Vol. 21.2020, 1, p. 27-38
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Subject: | employee attraction | employee retention | Employer branding | Mitarbeiterbindung | Employee retention | Personalmarketing | HR marketing | Personalmanagement | Human Resource Management | Personalbeschaffung | Recruitment | Arbeitskräfte | Workforce | Firmenimage | Corporate reputation |
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