Attraction and compromise effects under social exclusion
Jungkeun Kim, Jaehoon Lee and Jae-Eun Kim
| Year of publication: |
2023
|
|---|---|
| Authors: | Kim, Jungkeun ; Lee, Jaehoon ; Kim, Jae-Eun |
| Published in: |
European journal of marketing. - Bradford : Emerald, ISSN 1758-7123, ZDB-ID 2002936-6. - Vol. 57.2023, 8, p. 2076-2111
|
| Subject: | Analytic processing | Attraction effect | Compromise effect | Holistic processing | Social exclusion | Thinking style | Konsumentenverhalten | Consumer behaviour | Soziale Ausgrenzung |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1108/EJM-01-2022-0004 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014342203