Auktionen und Revenue Management in der Automobilindustrie : hybride Distribution zur selbstregulierenden Fahrzeugallokation
Thomas Ruhnau
| Year of publication: |
2012
|
|---|---|
| Authors: | Ruhnau, Thomas |
| Publisher: |
Wiesbaden : Springer Gabler |
| Subject: | Kfz-Industrie | Automotive industry | Revenue-Management | Revenue management | Marketing | Auktion | Auction | Kraftfahrzeugindustrie | Vertrieb | Revenue Management | Ertragssteigerung | Distribution <Physische Distribution> |
| Description of contents: | Table of Contents [gbv.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | XVIII, 232 S. graph. Darst., Tab. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Thesis |
| Language: | German |
| Thesis: | Zugl.: Chemnitz, Techn. Univ., Diss., 2012 |
| ISBN: | 978-3-658-00579-5 ; 978-3-658-00580-1 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009678623