Ausweitung der Konsumzone : wie Marketing unser Leben bestimmt
Christian Blümelhuber
| Year of publication: |
c 2011
|
|---|---|
| Authors: | Blümelhuber, Christian |
| Publisher: |
Frankfurt [u.a.] : Campus-Verl. |
| Subject: | Marketing | Marketingstrategie | Verbraucherverhalten |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | 274 S. Ill. 215 mm x 140 mm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-593-39464-2 ; 978-3-593-39464-0 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10009300767