Auswirkungen der Einführung des Euro auf das Marketing
Bauer, H. H.
| Year of publication: |
1998
|
|---|---|
| Authors: | Bauer, Hans H. |
| Publisher: |
Mannheim : Inst. für Marketing |
| Subject: | Euro <Währung> | Währungsumstellung | Marketing | Preispolitik |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | II, 18 Bl. : graph. Darst. |
|---|---|
| Series: | Management Know-how. - Mannheim. - Vol. M 36 |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-89333-160-3 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004550623