Automobile brand loyalty
Year of publication: |
1977
|
---|---|
Authors: | Newman, Joseph W. ; Werbel, Richard A. |
Published in: |
Marketing update : dynamic marketing readings. - Dubuque/Iowa: Kendall Hunt. - 1977, p. 98-106
|
Subject: | Markenartikel | Vereinigte Staaten | Kraftfahrzeug |
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